A few interesting visitors stopped in at our AirBnB room here at Beluxe HQ. Ian, an actor from NYC was on a Brooklyn-to-Muskoka drive and checked in with his friend Kim. In the morning over coffee, he was asking about my “Blue or Nothing” paintings and remarked that we had a close connection with the colour. Turns out he is the voice of Labatt Blue beer in their American radio spots. Then he goes into full voiceover mode and launches into the bit. Hilarious.
From the first few reviews, the “Crow’s Nest” theme room seems to be well received.
I’ve always considered wrist watches an interesting fashion accessory. And as an added bonus — they keep time!!
So, it is an exciting moment for me to see the near arrival of Beluxe/Bev Hogue watches from California’s Modify Watches.
Four of my favourite images — The Great Escape, Agent 99, Cat Burglar and Boot Camp — are now on watch faces and can be ordered shortly. Before the official release, Modify has organized a custom watch giveaway. Win one of two custom Bev Hogue/Beluxe watch designs. Enter daily and share for more chances to win.
Bev grew up sketching a full cast of characters in her hometown of Fenwick.
The 1960s TV series Green Acres could have easily been filmed here with corn fields to run through and a 1920s-era gas station at the centre of town. The farming village was a station stop on the Toronto, Hamilton and Buffalo Railway, so it was both connected and disconnected from modern events.
The unhurried pace of the place gave her, and everyone here, freedom to look at the world with an independent eye. Her early observations, captured as sketches and drawings, endure today in the dark humour of the artist’s distinct blue paintings.
After a stint in magazine illustration, Bev caught the attention of the public in 2000 with a series of portraits of fading film stars and other imaginary figures that she called Blue in the Face. Though they shared a monotone acrylic style, each 12 in. x 12 in. canvas had its own story with names like “Mary Tyler Mood”, “East of Ethyl” and “Service with a Smirk.”
The series was a hit with early collectors and set in motion the creation of her trademark Beluxe, new adaptations of lifestyle products based on her images, and the expanding Blue or Nothing collection of original paintings of women and wildlife.
When it came time for Bev to find a location for her permanent studio, it was a no surprise that she chose a gallery space in Fonthill, one winding road away from her beloved Fenwick.